Turn It Up

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About the film

Turn It Up

single parent loss of loved one rap music socially deprived family musical rapper

Turn It Up

Release Date: September 06, 2000

Year    :   2000
Slogan    :   «How you gonna win?»
Genres    :   Action, Crime, Drama
Production Companies    :   New Line Cinema, Paris Brothers, MadGuy Films
Director    :   Robert Adetuyi
Producers    :   Robi Reed, Happy Walters, E. Bennett Walsh, Lennox Parris, Guy Oseary, Lester Parris, Pras Michel, Gary Ventimiglia
Writers    :   Robert Adetuyi, Ray 'Cory' Daniels, Kelly Hilaire, Chris Hudson
RunTime    :   86 mins.

Trying to bootstrap his way out of Brooklyn's mean streets is Diamond, a rap musician. With his long-time pal Gage acting as his manager, he's trying to lay down a demo tape with cut-rate studio time. To pay the bills, he and Gage run drugs for "Mr. B." Inside a week, Diamond's beloved mother dies suddenly, his father appears after an absence of 12 years and wants a relationship, and his girlfriend Kia tells him she's pregnant, asking him if he's ready to be a father. Gage steals $100,000 in a multiple-felony robbery so that Diamond can record a full album, not knowing it's Mr. B's money he's taken. B wants his money, Diamond wants his music, Tia wants an answer.

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