
About the film

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It's Yours : A Film on Hip-Hop and the Internet
Release Date: February 13, 2020
Year | : | 2020 |
Slogan | : | «» |
Genres | : | Documentary, Music |
Production Companies | : | LA STEREO TV |
Director | : | Marguerite de Bourgoing |
Producers | : | |
Writers | : | Marguerite de Bourgoing |
RunTime | : | 74 mins. |
By the dawn of the 21st century, hip-hop sales had reached an all-time high, but one thing has remained the same. The doors were still locked, and the music industry held the keys. Young artists began to self-market on the Internet, ultimately helping to collapse the music industry as we knew it. It’s Yours explores how it became possible to become a rap star through a Twitter account, YouTube site or Myspace page. It tells this story through the unique perspectives of numerous artists, producers, record industry insiders, and music and cultural critics.
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