
About the film

fashion promotional old hollywood short film
Hollywood : Style Center of the World
Release Date: May 29, 1940
Year | : | 1940 |
Slogan | : | «» |
Genres | : | Documentary |
Production Companies | : | Metro-Goldwyn-Mayer |
Director | : | Oliver Garver |
Producers | : | |
Writers | : | |
RunTime | : | 11 mins. |
This short promotes the premise that movies often create a demand for the fashions seen in them. It starts with a vignette in rural America. A mother and daughter go to town to buy a new dress. In the dress shop window is a designer dress worn by Joan Crawford in a recent movie. We then go to Hollywood and visit Adrian, MGM's chief of costume design, and see how multiple copies of a single clothing pattern are produced. The film ends with short segments of several MGM features.
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