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About the film

Helvetica

designer advertising font graphic design typography modernism

Helvetica

Release Date: September 12, 2007

Year    :   2007
Slogan    :   «»
Genres    :   Documentary
Production Companies    :   Swiss Dots, Veer
Director    :   Gary Hustwit
Producers    :   Gary Hustwit, Sharon Hustwit, Jakob Trollbäck, Andrew Dreskin, John Goldsmith, Michelle Hustwit, Lee Wilkins, Antoine Wilson, Chris Levinson Wilson
Writers    :   
RunTime    :   80 mins.

Helvetica is a feature-length independent film about typography, graphic design and global visual culture. It looks at the proliferation of one typeface (which will celebrate its 50th birthday in 2007) as part of a larger conversation about the way type affects our lives. The film is an exploration of urban spaces in major cities and the type that inhabits them, and a fluid discussion with renowned designers about their work, the creative process, and the choices and aesthetics behind their use of type.




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